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Media Planning /
Research
InfoWorx Direct offers the next generation consumer market research that delivers sophisticated demographic, segmentation, and targeting data for consumer marketers.
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Market Profile Reports explore by market, gaining insight into the demographic makeup and high-indexing behaviors of individual DMAs or counties. |
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Lifestyle Analysis Reports explore by lifestyle behavior, gaining insight into related behaviors, cross-sell/synergy opportunities, and market potential. |
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Demographics Reports explore by demographic variable, gaining market-by-market insight into where to find your key audiences. |
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PRIZM Reports explore using industry-standard PRIZM groupings, gaining unique insight into the household makeup and lifestyle traits of your target audiences. |
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