There is an X-factor in producing a successful infomercial. It is knowing how to build an offer. How to close the deal. How to get people out of their chairs and onto the phone.
That X-factor comes from growing up in the industry. It comes from generating billions of dollars in DRTV sales. And here at InfoWorx, our X-factor is Ron Perlstein - a respected veteran of DRTV who lives to share what years of experience have taught him.