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PORTFOLIO
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Product Category:
Kitchen appliance
The Product:
Ginny's 9 in 1 Everything Oven
Our Mission:
Create mass audience awareness to successfully sell a product, brand a catalog and drive unique visitors to our client's website.
Course of Action:
Test various approaches in presenting the company's flagship product in order to attract the greatest number of typical Ginny's customers with the final infomercial rollout.
The Infoworx Outcome:
MER's doubled expectations and a steady stream of new customers were made fans of the product line, becoming regular visitors to the client's website.
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